FLORIAN ZORGNOTTI
SEO & AI content writing in Nice
SEO copywriter in Nice: content that ranks on Google and gets cited by AI engines
Consultant and freelance SEO copywriter based in Nice since 2016. I turn your blog into an acquisition channel: keyword research, semantic clustering, writing, GEO optimisation and WordPress or Shopify integration included.
★★★★★ Rated 5/5 by more than 50 clients · 300+ projects optimised · Co-founder of Cockpyt AI
Why your articles bring in no clients
Publishing is no longer enough. In 2026, an article has to be found by Google and retained as a source by ChatGPT, Perplexity, Gemini or Claude. Three reasons explain the vast majority of blogs that never convert.
Ghost content
Your texts answer no precise search intent and lack structure. They exist, but nobody sees them. Not Google, and not the generative engines either.
Chronic inconsistency
Three articles in January, then six months of silence. That stop-start rhythm prevents Google from identifying you as an active, reliable source on your topic.
Soulless filler
Mass-generated text, unedited, with no expertise and no angle. It may pull in a few visitors, but it sells nothing and is never cited in an AI answer.
Writing for Google is the foundation. Writing for AI is the add-on.
GEO is SEO with an AI add-on. There aren't two texts to produce: there's one solid text, structured for Google, plus an extra optimisation layer that makes it citable by language models.
The SEO foundation
- Search intent identified before a single word is written
- Consistent heading structure and full semantic coverage
- Calculated internal linking towards your sales pages
- Title and meta description crafted for click-through rate
The GEO add-on
- Answers written as self-contained blocks an LLM can extract
- Content rendered server-side, never hidden behind JavaScript
- Sourced, dated factual data that AI engines can quote
- Citation tracking across ChatGPT, Perplexity, Gemini and Claude via Cockpyt AI
In practice: I don't theorise about AI visibility, I measure it every day with Cockpyt AI, the tool I co-founded. Read more about my approach to AI search optimisation and the GEO audit.
Freelance SEO copywriter rates in Nice
Three formats, depending on your budget and how much volume you need. All of them include keyword research, SEO and GEO optimisation, royalty-free images and integration into your CMS.
AI-assisted SEO writing
€50 excl. VAT / 500 words
- High-impact keyword research
- A 9-prompt sequence, then human rewriting
- SEO and GEO optimisation
- Royalty-free images included
- WordPress or Shopify integration
Premium SEO writing
€75 excl. VAT / 500 words
- High-impact keyword research
- 100% human writing
- SEO and GEO optimisation
- Royalty-free images included
- WordPress or Shopify integration
Editorial autonomy pack
€400 excl. VAT
- 12 strategic topics defined
- Complete briefs and SEO guidelines
- Access to my tools and processes
- 1 hour of training in AI-assisted SEO writing
My 5-step SEO writing method
1
Semantic targeting and intent
Before the first word, I analyse the SERP to understand what your prospects are actually looking for: a quick answer, a complete guide, a comparison. I then define a unique angle, so your content becomes a superior reference rather than a copy of your competitors.
2
Semantic cluster architecture
An isolated article is a dead article. Every piece plugs into a pillar page and reinforces your sales pages through calculated internal linking. This siloed architecture channels SEO equity to the right places and proves your topical authority.
3
Hybrid production: expert and AI
I don't use AI to churn out text by the yard, but as a research assistant. A sequence of 9 prompts builds dense, documented content, then I take back control for the humanisation: tone, nuance, storytelling, brand identity. This process let me produce roughly 130 optimised articles in 6 months.
4
SEO and GEO optimisation
Technical polishing: richer semantic field, answers structured so generative engines can extract them, metadata written. The goal is to be picked as a source by Google, but also by ChatGPT, Perplexity, Gemini and Claude.
5
Integration and publishing
I don't hand over a Word file. I handle full integration into your CMS: heading tags, metadata, visuals and alt attributes, internal linking, strategic bolding. You get a page published or saved as a draft, ready to rank.
Case study
Supernutrition: from outsider to challenger
I support Supernutrition, a French e-commerce player in the food supplements market, as their outsourced Head of SEO. To close the gap with the market leaders, we chose AI-assisted writing, backed by a semantic cluster strategy and a targeted link-building campaign.
+1441%increase in SEO traffic
+250monthly visits coming from AI engines
+50%revenue from SEO and AI
Your freelance SEO copywriter in Nice
I'm Florian Zorgnotti, an SEO consultant and copywriter based in Nice since 2016. With more than 300 projects optimised, I've built complete editorial expertise: from the finesse of 100% human writing to the firepower of AI assistance.
I don't write to fill pages, I write to position your site. Every article should become a durable asset: the best answer available on the market, whether the question is typed into Google or asked to a language model.
Based in Nice, I work across the Alpes-Maritimes, in Monaco, and remotely throughout France and beyond. My clients are solo founders, small businesses and SMEs.
What I really appreciate about Florian is that he always adapts SEO to the latest developments. Honestly, I've never seen that from any other SEO consultant. I recommend him 110%.
Edmond Joanin, ONYSeeing Weedy on the first page of Google for the keyword CBD is a colossal achievement, and it's a testament to your talent. You turned our challenges into opportunities.
Weedy.frThank you for your valuable advice and your professionalism. Month after month, I'm seeing the first returns on my business from search. I'm delighted.
Marie LecoqFrequently asked questions about SEO copywriting
How much does an SEO copywriter in Nice cost?
With me, AI-assisted SEO writing starts at €50 excl. VAT per 500 words, and 100% human writing at €75 excl. VAT per 500 words. Those rates include keyword research, SEO and GEO optimisation, royalty-free images and integration into WordPress or Shopify. An editorial autonomy pack at €400 excl. VAT is available if you'd rather write yourself.
Will using AI get me penalised by Google?
No. Google doesn't penalise AI, it penalises poor-quality content. Raw output from a model is generic and easy to spot. My method uses AI as a productivity tool, through 9 successive prompts, then I take back control: rewriting, fact-checking, semantic optimisation. The result performs for the engine and reads well for the human.
How do I choose between 100% human writing and the hybrid option?
It's a question of purpose. 100% human suits your strategic pages: sales pages, about, services, opinion pieces, anything that needs a strong brand imprint. The hybrid option suits volume: informational articles, how-to guides, definitions. It's ideal for rolling out a semantic cluster quickly and affordably.
How many articles do I need to order to see results?
In SEO, an isolated article is a dead article. To establish topical authority, I recommend working in clusters of 5 to 7 interlinked articles. That creates powerful internal linking and demonstrates your expertise on a specific subject. We define that plan together during our first conversation.
I don't know what topics to write about. Can you help?
Yes, that's the starting point of the engagement. I never write at random. I analyse your market to identify opportunity keywords, the ones your competitors have overlooked or the ones that convert best, and I propose topics anchored in genuine search intent. Also see my SEO consulting services.
Do you handle publishing?
Yes, it's included. Unlike a copywriter who hands you a document, I'm a WordPress and Shopify expert. I take care of heading tags, metadata, visuals and their alt attributes, internal linking and strategic bolding. You receive a page ready to publish.
Do you only work with clients in Nice?
No. I'm based in Nice and happy to meet in person across the Alpes-Maritimes, but most of my collaborations happen remotely, throughout France and internationally in English or French.
Ready to turn your blog into an acquisition channel?
Tell me where you stand and I'll come back within 24 hours with a clear quote and an initial read on your editorial strategy.