SEO/GEO - Florian Zorgnotti

SEO/GEO

EEAT & AI: How to Prove Your Expertise to ChatGPT and Perplexity (Real Case)?

Proving your EEAT to AI means demonstrating experience, expertise, authoritativeness and trustworthiness through concrete proof, not claiming them. Here is how I did it on a real site. Measured by…

Florian Zorgnotti8 June 2026

meilleurs outils de suivi de visibilité de marque dans les ia

SEO/GEO

What are the best AI visibility tools to track your brand in 2026?

AI visibility tools measure whether your brand is cited by ChatGPT, Claude, Gemini, or Perplexity, and how often compared to your competitors. Without LLM tracking, you are steering your GEO…

Florian Zorgnotti13 April 2026

SEO/GEO

How to Get Referenced on ChatGPT in 2026?

Getting referenced on ChatGPT means making your site visible where 900 million users ask their questions every week. OpenAI has transformed online search: Google is no longer the only reflex.…

Florian Zorgnotti9 April 2026

SEO/GEO

Translate your website for AI visibility: why it has become an essential SEO lever

Yes: translating your website into English is now one of the most effective ways to gain visibility in AI search engines (ChatGPT, Perplexity, Google AI Overviews, Gemini), because these systems…

Florian Zorgnotti3 April 2026

query fan out comment ca fonctionne graphique (1)

SEO/GEO

Query Fan Out: Is Your Website Ready for AI?

You type a query into ChatGPT or Perplexity. Behind the scenes, the AI doesn’t launch a single search. It triggers dozens in parallel. This mechanism is called query fan out.…

Florian Zorgnotti26 March 2026

SEO/GEO

GEO: Why Reddit Is Becoming the Go-To Source for AI Answers

Content marketing is changing face. Your prospects no longer settle for polished product pages; they seek unfiltered human validation. Reddit has become the trusted space where users decide the quality…

Florian Zorgnotti19 March 2026

geo vs seo : explication par un consultant seo

SEO/GEO

GEO vs. SEO vs. AEO: Comparison and Key Differences between the 3 Concepts

In 2026, the battle for Search is fought on two fronts: link-based indexing (SEO) and synthesis-based citation (GEO). With 69% of searches now being "Zero-Click" (source: Similarweb, 2025), your authority…

Florian Zorgnotti6 March 2026

SEO/GEO WordPress

How to Switch WordPress to HTTPS Easily? My 3 Solutions

Key takeaways for a successful HTTPS transition: Verify your certificate: Ensure that Let's Encrypt or an equivalent certificate is activated with your web host before making any changes. Backup your…

Florian Zorgnotti17 February 2026

SEO/GEO

Top SEO Consultants in Nice [2026 Ranking]

Stop losing prospects to your competition. Hire an independent expert to transform your online presence into a massive acquisition engine. Discover my selection of the best SEO consultants on the…

Florian Zorgnotti16 February 2026

SEO/GEO

11 Easy ChatGPT SEO Prompts to Rank Effectively in 2026

📌 Key Takeaways: AI & Google: In 2026, Google does not penalize AI content but demands high-quality content (E-E-A-T). Humans must remain in control. "AI-Ready" Strategy: Structure your articles into…

Florian Zorgnotti22 January 2026

quels sont les prix pratiqués en référencement google

SEO/GEO

What Are the Prices for Google SEO Services? [2026]

In 2026, the price of Google SEO services usually ranges between €1,500 and €5,000 (excl. VAT) per month. For local visibility needs, rates start at €500 per month, while for…

Florian Zorgnotti21 January 2026

SEO/GEO

Best SEO Agency in Monaco: Top 5 Experts in 2026

The Monegasque market is one of the most demanding in the world. In Monaco, digital visibility tolerates no amateurism: it involves addressing a wealthy international clientele and dominating niches often…

Florian Zorgnotti21 January 2026

SEO/GEO

Best SEO Consultant in Marseille: Top 4 Freelance Experts 2026

Marseille is an exciting digital playground. From Joliette to the Prado, the Phocaean City is full of talent. But when it comes to entrusting your website to an independent expert,…

Florian Zorgnotti21 January 2026

SEO/GEO

Best SEO Agency in Toulon: Top 5 Experts in 2026

Let's head to the Var region. For a Toulon-based company, SEO is the #1 lever for capturing local demand and expanding your reach from Hyères to La Seyne-sur-Mer. But who…

Florian Zorgnotti21 January 2026

SEO/GEO

Best SEO Agency in Cannes: Top 5 Experts in 2026

In Cannes, digital visibility is a matter of prestige and performance. Between international festivals and the French Riviera’s local market, dominating the first page of Google is crucial for capturing…

Florian Zorgnotti21 January 2026

SEO/GEO

Best SEO Agency in Marseille: Top 5 Experts in 2026

Today I am tackling the Phocaean City. Marseille is a city of challenges, networks, and fierce online competition. To break through on Marseille's Google rankings, adding keywords is no longer…

Florian Zorgnotti21 January 2026

SEO/GEO

Top 10 Best SEO Agencies in Nice [2026 Ranking]

Rank SEO Agency 2026 Key Strengths Format Website #1 Florian Zorgnotti (Redback Optimisation) SXO, Semantic ROI & AI Performance Senior SEO Expert Florian Zorgnotti #2 Web Alliance Global Visibility &…

Florian Zorgnotti16 January 2026

SEO/GEO

The Ultimate Guide to SEO Tracking in 5 Steps

In today's digital landscape (2026), shaped by the deployment of AI Overviews (SGE) and the increased volatility of Google's algorithms, SEO can no longer be managed by guesswork. Becoming invisible…

Florian Zorgnotti12 January 2026

SEO/GEO

AI Search Optimization: 10 Tips to Get Listed on ChatGPT and Other AI Engines in 2026

SEO is no longer just about Google. ChatGPT, AI search engines, and conversational assistants are becoming major entry points for information. Being visible in these environments requires a different approach…

Florian Zorgnotti12 January 2026

SEO/GEO

Free Google SEO: 9 Powerful Techniques That Work in 2025

Here is the translation of your content into English, with the exact structure preserved: Do you dream of appearing on the first page of Google without spending a dime? I'll…

Florian Zorgnotti1 December 2025

SEO/GEO

How to Rank Well on Google? The 9 Most Common Mistakes

Ranking well on Google is the wish of everyone who owns a website... and a question my clients ask me all the time. Google SEO relies on a set of…

Florian Zorgnotti1 December 2025

SEO/GEO

What Are SEO Backlinks? | The 4th Pillar of SEO

If you have already heard of SEO backlinks, you already understand what I am going to talk about in this article. In a referencing strategy, obtaining high-quality backlinks is essential.…

Florian Zorgnotti1 December 2025

SEO/GEO

SEO Writing: The Third Pillar of SEO

How to write for the web? Writing is fairly simple, it's all the optimization for SEO and visibility that goes behind it that is more complicated. In this article, I…

Florian Zorgnotti1 December 2025

SEO/GEO

Improve User Experience (UX): Definition of the Second Pillar of SEO

User experience or UX is the second pillar of natural referencing. It is part of the 4 major SEO pillars to work on to have a website optimized for Google,…

Florian Zorgnotti1 December 2025

SEO/GEO

Technical SEO: The First Pillar of Search Optimization

Organic referencing (natural referencing) is a set of web marketing techniques aimed at improving a website's visibility in Google search results. Specifically, how does it work? How to use SEO…

Florian Zorgnotti1 December 2025

SEO/GEO

How Does Google Work for SEO?

How does Google work for SEO? As an SEO consultant in Nice, this is one of the first things I explain to my clients. If you want to work on…

Florian Zorgnotti1 December 2025

SEO/GEO

What Is SEO? Definition, Meaning, and the Pillars of SEO

What is SEO? As an SEO consultant in Nice, this is a question I am frequently asked: "Concretely, what is SEO used for?" Behind this acronym hides a powerful lever…

Florian Zorgnotti1 December 2025